Wedding Photographer Squarespace Redesign: Hallie Sigwing
Wedding Photographer Hallie Sigwing levels up with new Squarespace website
Showcasing a Wedding Photography Portfolio in a unique and Creative Way
Animation is the name of the game in web design trends right now, and the new Squarespace site for this talented wedding photographer does not disappoint on that front. Hallie is one of my best friends and I was so excited when she came to me asking for a new website to appeal to her target market of, you guessed it, couples thinking about tying the knot.
The Problem
There were really no major, glaring issues with Hallie’s old site. It showcased her work, allowed her to blog effectively, captured leads and, to be honest, I helped her out with a refresh a few years ago too; but she had really outgrown that site and how it operated. Hallie blogs, a lot, which is really great for SEO and provides easy access to her potential clients when they want to see her work. Also, the site in general needed a bit of a refresh since it had been quite a long time since the initial design was created. In comes Agave Studio to help upgrade Hallie’s site into its fullest potential. We agreed mutually that Hallie needed to level-up a bit and upgrading her to Squarespace 7.1 and reorganizing her portfolio blog so that we could create landing pages from specific categories to help her out even more.
The Process
We started with hopping on a call with Hallie to discuss her needs. It was established that she needed a solid base to continue growing her portfolio while also keeping in mind that she really wanted to start ranking better SEO wise in the Kansas City area. The site also needed a design refresh and Hallie was open to some splashes of color throughout the site to bring some more interest compared to her previous palette of black, white and grays. She was also very interested in getting some animation onto the site as well to provide some movement and reduce stagnation.
Check out the link below to see the new and improved Squarespace website for Hallie and let us know what you think in the comments or on social media.
